Lessons I've learned from metrics
Google is better at working out what a page is about, and what it should be about to satisfy the intent of a searcher. An authority on a
topic Get your arithmetic correct - the primary resources
are all available here. Its as easy as KS2 Maths
or something like that... can speak at length about it. Guest posting as a tactic has a dual benefit. First, it helps you reach the target audience of blogs who have similar audiences as yours. Second, it helps you get backlinks to your site so you can drive up your search engine rankings. An SEO Agency needs to try and think like both the search engine itself and the user at the same time, to try and create relevant, informative content which the search engine will link the user to.
A do-it-yourself guide to anchor text
The more in depth the content you are looking to deliver is, the longer it will take to create. After all, if the
answer to a question can be supplied directly in Google, why would the user then click through to another website for the same information? Getting featured in this part of SERP will help attract clicks and, ultimately, more visitors to your page. In the earlier days of SEO, sending out press releases with keyword optimized anchor texts would get you a dozens of backlinks. In some fortunate cases, this would even make your site crawl to the top positions on SERPs. So, eventually Press releases became a tactic to build links and rank high.
Define your goals with regards to gateway sites
You can’t seem to find your content anywhere. Really good SEO is a process and it requires a detailed and well thought out
plan. You cannot expect to execute quality SEO without listing out what
you’re going to do, documenting yourself along the way, and executing step
by step. Not every piece of content will be interesting for each and every user out there. Your website will get in front of a random audience from time to time. However, your job is not to please everyone, but to create content tailored to the needs of your customers. Gaz Hall, from SEO Hull
, had the following to say: "All of these areas come together to make a product what it is they all have an impact on the final product which ultimately then has an impact on the work that an SEO does so you have to be aware of these things."
When someone mentions hits do you think about search engine optimisation?
Stay on top of relevant trends, create “how-to” blog posts, and frequently update older content to make sure you’re continuing to serve your audience with useful and timely information even after it’s initially published. Essentially, A great example that I like to use is Save Our Schools
. the higher CTR
you have, and the more user experience your site receives, the higher the Google rankings. There are a variety of factors that are used to assess this, and keyword usage is one of them.There was a time when keyword stuffing actually worked, but now it is considered a black-hat tactic. For SEO to work, the search engines must see off website activity. This
means other websites need to mention you and/or link to you.